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Listen to the Dig In Podcast 🎧
I'm excited to share that I recently had the opportunity to be a guest on the Dig In podcast. We discussed everything I’ve learned from using category data and consumer insight to build sell-in stories and pitch products to retailers.
If you're a category manager, brand manager, or part of a sales team, then this podcast episode is definitely worth a listen!
We covered some key strategies that can help you get buyers excited about your products and ultimately get them onto store shelves.
I hope you enjoy listening, let me know your own experiences or questions about building Category Led Sell in Stories and pitching to retailers.
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